EU League Of Legends Series Won't Use Franchising System

by Tanner Dedmon

(Photo: EU LoL Esports)

There was plenty of news announced on Thursday concerning some massive moves coming to the North American League of Legends Championship Series as they plan on converting to a franchising system amid other changes, but it looks like the European League of Legends Championship Series will not be following the trend.

In a post that followed the news from Thursday, Riot Games employee Marc Schnell confirmed in a post that the EU LCS will not be making the structural transition over to a franchise system as the NA LCS did.

"Recently, China and North America announced plans to move to a model where organisations become permanent partners with the league," Schnell said in the post. "We wanted to let you know the EU LCS will not be moving to a pan-European franchise model at this point, and give you some insight as to why."

Schnell went on to explain that there are some key differences between the EU LCS and the NA LCS, one of the main ones being how diverse the EU region is and why the franchising system wouldn't work quite as well for them.

"Europe is a large and uniquely diverse region that spans multiple countries, cultures and ecosystems," he continued. "While this can be challenging, it is also a great opportunity. We are excited to further explore ways to deepen and strengthen our competitive ecosystem to benefit the many talented players, organisations and fans from all over Europe."

The franchising system in question that is planned to be adopted by the NA LCS in 2018 will make it to where 10 teams selected through a thorough application process will be considered "partners" of the league. It'll cost $10 million for each team to join the new system, but Riot assures that the new format will create a healthier league overall.

While the new franchising format may be out of the question, there could be some changes made to the EU LCS in the future as indicated by his desire to "deepen and strengthen our competitive ecosystem." Some of the other changes that were announced for the NA LCS include revenue sharing between the teams, the players, and Riot, as well as the formation of The Player's Association, a new system created to safeguard the well-being of the League of Legends pros.

Schnell ended by saying that they would be back with more information on the EU LCS later in the year.